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foodiedesign
Mar 31, 20221 min read
Foodie Design - As seen on The Australian Business Journal.
The Australian Business Journal Article link where I'm featured. (Text from the article below) Specialising in providing creative...
foodiedesign
Sep 21, 20212 min read
Artisan & Eco-Friendly are NOT FASCINATING
Being in the Foodie Sphere, I run into the "Artisan" space almost daily. And yet, "Artisan" and "Eco-Friendly" are not one of the seven...
foodiedesign
Sep 10, 20211 min read
How poor inconsistent branding hurts your reputation and sales.
When a brand is inconsistent and put out mixed messages then the consumer perceives it to be inauthentic and therefore doesn't believe...
foodiedesign
Sep 10, 20211 min read
How Branding Affects Sales
Good brand development helps your customers find the product and service they're looking for. Let's say your product is premium, but it...
foodiedesign
Sep 10, 20211 min read
What is a Brand? How is it different to a logo?
The difference between a logo and a brand eludes a lot of people. Even the word branding can seem mysterious. What are they? A useless...
foodiedesign
Apr 30, 20191 min read
Heat Resistant Bacteria
A bacteria whose spores don't die by boiling! What is it? What can you do about it? It's called Clostridium Perfringens (New to the...
foodiedesign
Apr 16, 20191 min read
Why Foodie Design?
Why be a niche designer? Why have I chosen to focus exclusively on food and cut myself off from potential clients who aren't food...
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